VIDEO FOR PR
We were pleased to be asked to guest blog for Philippa Taylor, Director of Grand Union PR, on the subject of web videos and how they can be used for beneficial PR purposes.
It was really interesting to meet Philippa and find out more about her PR services as a part of writing the guest blog; we suggested also doing a video webshot as well to demonstrate the effectiveness of our media in conjunction with Philippa’s, the result of which is part of the blog.
With the advance of social media, improved broadband speeds and our increasing use of computers – be they desk tops, tablets, mobiles of even MACs – the value of adding just a little bit of video to your communications package is proving a powerful tool.
However, getting the story right and achieving the necessary impact requires a considerable amount of skill and experience, but also planning.
Hope you find the article useful!