News Reportage

WHAT IS NEWS REPORTAGE?

News Reportage is a highly efficient and cost effective way of allowing information to flow up and down an organisation in a consistent and memorable fashion. It is quite simply a video news programme distributed by DVD or the internet to offices for viewing simultaneously across an organisation on a monthly or quarterly basis. This ensures that everyone in your organisation receives exactly the same messages at exactly the time you determine eliminating confusion and rumours and enforcing the power of the message. News Reportage uses high quality production techniques used in broadcast TV but pitched at an affordable level to allow businesses to introduce and exchange views and ideas that are specific to your particular sector and of importance to your employees.

HOW CAN IT BE USED?

• General industery news and topical issues
• Sharing best practices & corporate messages
• Sales techniques
• Recognition of achievement
• Training

"News Reportage has enabled us to provide all our sales force nationwide with exactly the same information at exactly the same time but at a fraction of the cost of other media. Our sales teams can compare their performance and are able to swap ideas and suggestions and discuss best practices. We can impart management strategies without it being seen as a management mouthpiece......it is undoubtedly a most powerful communication tool, one which has helped improve the morale of our sales force and promote teamwork within our company."
Michael Holland, Managing Director, Universal Group

"It takes about an hour or so of my time every month to film and this allows me to pass on my messages to the whole sales team in one hit. This has allowed us to keep one jump ahead of our main competitors and means we are able to react and implement changes very quickly. The cost effectiveness is beyond doubt, so much so that it has become an integral part of our marketing strategy."
Malcolm Holbrook, Sales & Marketing Manager, Scottish and Southern Energy plc