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Delights of the Grape wine tasting evening
The Concept
Delights of the Grape is an event produced by Take One Business Communications based around a wine tasting evening which introduces an understanding and an appreciation of wines which will appeal to a broad spectrum of participants. Our aim is to educate the mind and palate and to enhance the general appreciation and enjoyment of drinking wine.
Through ‘Delights of the Grape’ we discover how wines are made, the difference in soil, grape variety, climate and the effects these have on flavour and the characteristics of the product.
We explore what to look for in a wine, how to choose wines and read the label, what wine compliments which food, how to serve wines, how to taste wine and try to demystify some of the terminology used.
The Event
Designed to be a relaxed, fun evening extensively using video and multi-media with live interactive demonstrations, it is designed to be a corporate promotional event. Based around an assisted wine
tasting, a Wine Expert provides a detailed explanation of what to look for when choosing wines. This provides the basis for a team competition of blind wine tasting where the participants are challenged to discover up to six different wines. Taking an educated and guided guess as to the wine type, identifying the grape variety, smell, taste and finally taking a guess as to the price it might fetch on the supermarket shelf. Points are awarded for every correct answer with the winning team claiming a prize.
Savoury and sweet canapés which compliment the wines being tasted can also be served to enhance the overall pleasure of the event. Also as a part of the ‘promotion’ we run a Treasure Chest Contest with each person being given a key, only one of which will unlock the treasure hidden in the chest. This can be a case of wine or bottle of Champagne or any other promotional item.
The Opportunity
The event is a device which will allow you to promote your company, products or services in an unusual and innovate way. Based on the premise that most people enjoy wine this will enhance their knowledge and enjoyment, providing a relaxed atmosphere in which you may promote your company and create brand awareness.
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