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  • blog date 31 May 2018

    Being an apprentice at Take One

    Being an apprentice at Take One

    My name is Courtney, I’m 19 and I am an apprentice at Take One. I am doing a Digital Marketing course and I’m looking forward to future tasks. I’ve had a few opportunities already to test my skills and I already feel like I’m learning a lot.


  • blog date 16 January 2017

    Where is Digital Video Marketing Heading?

    Where is Digital Video Marketing Heading?

    Using video for lead generation can range from simply images of a product, to demonstrations, customer testimonials and background knowledge. The aim of any video marketing is to get customers to buy and some businesses find that adding a video at the check out point reduced abandoned carts and encourages the sale. With so many products being bought on line these days, the more you can make the buying process into a tangible experience, one where the customer is virtually walking round a product, opening its doors or compartments, seeing it in use, hearing from satisfied existing customers, the more likely they are to buy.


  • blog date 22 August 2016

    How to create an effective content calendar in four easy steps

    How to create an effective content calendar in four easy steps

    Hootsuite and Google Analytics have some great facilities for measuring and managing your on line marketing successes. You can also customise your Google Analytics Dashboard to show specific measurements on video content as well as other online platforms. Likewise, YouTube have some good analytical options to measure engagement with your target audience.


  • blog date 02 April 2015

    Video Production and Digital Media Apprenticeships

    Video Production and Digital Media Apprenticeships

    With increasing University costs, nowadays it’s not just trades that offer potential apprenticeship opportunities; we are very keen to look at apprenticeship opportunities for video production, social and digital marketing – with a strong emphasis on video as the source medium of course!

    Nowadays too many children are attending university when they aren’t properly equipped or ready to do a degree course. Some of the courses should also not be taught at degree level. Fortunately, we’ve seen a bit of a cull on the softer degree courses such as cake making and appreciation of television documentaries – but it should go even further, media studies as a degree would be far better taken as an apprenticeship with supported training.



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